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Subscription businesses thrive on customer retention, and with Loop's new Cancellation Analytics, you can take data-driven actions to reduce churn and maximize LTV like never before! Our latest analytics enhancements provide deeper insights into save performance, helping you refine your retention strategies with precision.

What's New?

1. Flow performance metrics

• Track Overall Save Rate & MRR impact: Easily monitor how many subscriptions you save and the revenue retained over any selected period.
• Average Additional Orders per Subscription: Understand if retained subscribers continue placing orders or just cancel again.
• Measure Additional Revenue Generated: Directly attribute revenue gains to your cancellation flow, demonstrating the tangible ROI of your retention strategies.

2. Save rates trend

• Identify patterns in your save rate over time and optimize strategies accordingly.
• Compare the effectiveness of different interventions, such as benefits pages, reason based treatments and personalized retention offers.

3. Save rate distribution & Save effectiveness

• Understand customer behavior: Track how many customers reach each stage of the funnel and the corresponding save rates.
• Compare different retention strategies - do benefit-driven saves generate more orders or reason based treatments and offers generate more additional revenue?
• Optimize pricing incentives based on customer preferences, ensuring high-ROI retention efforts.

4. Step-by-step funnel insights

• Benefits page breakdown: Discover which benefits pages resonate best with your audience and drive higher save rates.
• Reason based analysis: Understand why customers are cancelling and how different treatments and offers contribute to saves for each reason.
• Offer level insights: Analyze which incentives - discounts, free gifts, or combinations - deliver the highest ROI and customer retention. This enables data-driven decisions on offer strategies and discount optimization.

Why It Matters

• Data-Driven Retention: Make smarter, evidence-based decisions about how to keep your subscribers from churning.
• Experiment & Optimize: Use advanced segmentation, choice of incentives and incentive combinations to test and refine your retention strategies.
• Revenue Growth: Increase LTV by understanding what truly motivates subscribers to stay.

Get started today!

📊 Ready to take control of churn?

Access Loop > Analytics > Cancellation > Saves today and start optimizing your retention strategy!

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Need help?

Our support team is here for you—reach out at support@loopwork.co or contact your dedicated success manager.