You can now add a trial period to gift subscriptions directly through Flows, giving you more flexibility to support different gifting use cases.
Set up a Flow with a gift subscription trigger, add the "Add trial period" action in the THEN path, and define the number of trial days you want to offer.
Earlier, if you used immediate fulfillment for checkout orders and the order landed within the cutoff window, it moved to a "scheduled" state, delaying the first delivery.
We've added a new setting, "Apply cutoff window for first-order fulfillment also," which is disabled by default. With this off, the cutoff logic no longer applies to the checkout order, so the first order ships right away.
NOTE: No existing selling plans have been modified automatically. By default, all brands will continue to experience the current behaviour unless this preference is manually updated at the selling plan level.
Previously, swapping, upgrading, or removing a line item with a discount applied would not work. You had to clear the discount manually before the operation could go through.
The system now handles this automatically, so these actions work as expected across the customer portal, Bulk actions, Flows, Admin, and APIs.
We've improved the performance of campaign execution, making campaigns dramatically faster and more reliable at scale.
If you run a large subscriber base, you can now create and send campaigns without timeouts or failures, including campaigns using Discount Code and Tag filters that previously stalled.
When a customer reschedules an order in the customer portal, the Zapiet delivery time slot dropdown now pre-selects their existing slot instead of defaulting to the first available option.
This prevents delivery windows from being silently overwritten when customers reschedule without manually re-selecting their preferred slot.
You can now choose how prepaid subscriptions are cancelled when using Bulk actions, either cancel immediately or mark for cancellation.
This helps prevent accidental immediate cancellations when a subscription should only be flagged for later.
If you run a tiered membership model, you can now let subscribers upgrade to a higher-priced plan mid-cycle, with an immediate prorated charge for the remaining billing period.
We've added new upgrade types and configurable proration methods, with activity logs tracking the before and after state of every upgrade.
You can now map multiple products or variants to multiple swap products within a single personalized swap profile, making large-scale swap setups significantly easier to manage.
Previously, only one-to-many mappings were supported, forcing you to create repetitive mappings for large catalogs. With this update, you can configure complex product replacement logic in a single mapping block, cutting down setup effort considerably.
Cancellation flows now support Swap treatment actions and cancellation offers for prepaid subscriptions, giving you the same retention tools for prepaid subscribers that you already use for regular ones.
Previously, prepaid subscriptions had limited save options during cancellation. You can now run your full retention strategy across more subscription types, reducing churn opportunities that were previously out of reach.
You can now choose which product variant should be pre-selected when a customer opens the upsell product drawer, using a new Default variant selection preference under Grow > Upsells > Preferences.
Pick between pre-selecting the first variant available with any purchase option, or the first variant available as a subscription. For brands using variant-to-frequency mapping, the subscription option lines up the pre-selected variant with a subscriber's existing frequency out of the box, reducing manual switching at the point of upsell.