You can now let subscribers see how many orders remain in their current prepaid cycle, making prepaid subscriptions more transparent in customer portal

A new variable, {{orders_remaining_in_prepaid_cycle}}, is available in customer portal texts and reflects orders remaining in the cycle independent of the subscription's max order count. For example, "You have 4 orders remaining this cycle & $320.00 in credits. We will use $80.00 to place the order."

Learn more

Your subscribers can now redeem SKU-only upgrade offers on contracts with more than one subscription line, across the customer portal, admin portal, and SKU upgrade campaigns. No configuration changes needed.

Previously, upgrade offers were blocked entirely on multi-line contracts since most upgrades involve a frequency change that could affect other lines on the contract. SKU-only offers swap the SKU without changing frequency, so that risk doesn't apply, and they're now unlocked.

Note: this is currently supported in the customer and admin portals only. Loop's API suite still applies upgrade offers to single subscription line contracts only.

You can now set demographic conditions down to the province or state level, not just by country. This gives you more control in large countries where promotions, competitor presence, or seasonal demand shift by region.

Choose one or more provinces or states within a country, and set whether they should be present or not present for the condition to apply. Available on Upsells, Upgrades, Flows, Cancellation flows, and Product swaps.

Existing country-level conditions keep working as before, with no action needed on your end.

Learn more

You can now reward subscribers for buying more by setting tiered discounts that grow with order quantity or order value. Instead of a flat percentage, savings scale as subscribers add more, nudging larger orders and lifting AOV.

A discount widget in the customer portal shows subscribers the offers they can unlock by crossing each order size or value milestone. Built-in analytics let you track views, units added, and revenue with period-over-period comparison, filterable by entity, date range, and channel.

Learn More

You can now add a trial period to gift subscriptions directly through Flows, giving you more flexibility to support different gifting use cases.

Set up a Flow with a gift subscription trigger, add the "Add trial period" action in the THEN path, and define the number of trial days you want to offer.

Learn more

You can now let subscribers choose different products during a quantity + frequency upgrade, instead of receiving multiple units of the same item.

If a customer upgrades to a 3× subscription, they can select up to 3 products from available options, making it possible to offer curated, mix-and-match upgrade experiences that drive higher AOV and keep subscribers engaged

Learn more

If you run a tiered membership model, you can now let subscribers upgrade to a higher-priced plan mid-cycle, with an immediate prorated charge for the remaining billing period.

We've added new upgrade types and configurable proration methods, with activity logs tracking the before and after state of every upgrade.

Learn more

You can now choose which product variant should be pre-selected when a customer opens the upsell product drawer, using a new Default variant selection preference under Grow > Upsells > Preferences.

Pick between pre-selecting the first variant available with any purchase option, or the first variant available as a subscription. For brands using variant-to-frequency mapping, the subscription option lines up the pre-selected variant with a subscriber's existing frequency out of the box, reducing manual switching at the point of upsell.

Learn more

You can now upsell preset bundles directly through quick actions, making it easier to drive higher order value and product adoption from your existing subscribers.

Acquire subscribers on individual products and later prompt them to add curated bundles to their subscription or as a one-time add-on, all in a single click. Bundles will be added at the discounted price set in bundle admin, with no additional discounts applied.

Learn more

You can now place an order the moment a subscriber adds a limited edition product, eliminating the gap between "added to subscription" and "order billed" that causes overselling.

Pair upsells with a Flow that triggers an Order Now action when a limited product is added. As inventory is consumed in real time through Shopify, the upsell automatically stops showing once stock runs out — no manual intervention needed.