You can now run payment recovery campaigns for subscribers in any failed payment state, not just those still in active dunning. Reach subscribers whose subscriptions have already been paused or cancelled after retries ran out, and give them a single flow to update their card and bring the subscription back.

Target audiences by subscription state, narrow further with subscription, product, customer, and payment conditions, and reach subscribers via customer portal banner, Email/SMS through Klaviyo, or both. Recovery drawer texts now adapt to each state: update card for active, update card and resume for paused, update card and reactivate for cancelled.

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You can now pair a cancellation offer with a Skip or Delay order action, creating more compelling save experiences like "10% off + skip your next order".

A new Flow condition, "Is cancellation offer applied (any of)", lets you trigger order-based treatments when a specific cancellation offer is accepted, giving subscribers both an incentive and immediate relief in a single experience.

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If you have Siena or Gorgias set up on your store, you can now offer subscribers a "Talk to Support" option at the point of cancellation.

For cancellation reasons where a conversation could change the outcome, you can now route subscribers to live support instead of letting them cancel. It's a simple but effective way to save subscriptions that might otherwise churn.

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You can now define a complete product journey across multiple orders in a single Flow — no need to build and maintain separate flows for each step in the sequence.

With the new Order journey template, you map out which products ship at each order, set journey-wide conditions to control eligibility, and add actions at each step. When the journey ends, you decide whether to keep the last product going or loop back to the start. Works with both prepaid and pay-as-you-go subscriptions.

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Flows will now also work when subscriptions are merged — ensuring automations like free shipping thresholds or discount rules apply as expected after a merge.

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We've refined the cancellation flow across the customer portal - improving post-save navigation, fixing button labels, streamlining the swap experience, and making offer messaging more contextual.

After a subscriber saves their subscription, they're now redirected to the top of the page where actions like Order now, Skip, or Reschedule are easy to find. Close buttons are replaced with accurate "Go back" labels, and single-product swaps are auto-selected to reduce unnecessary steps.

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You can now Reward loyalty points or store credits as a cancellation offer, giving subscribers a more flexible reason to stay, since they can redeem the value however they prefer.

This adds a new offer type alongside discounts and gifts, with personalization variables to show current and updated balances in your offer messaging. Works with Yotpo Loyalty, Influence, Rivo, Okendo, and Rise.ai.

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