You can now show retention offers to subscribers even when they don't select a cancellation reason, whether reasons are turned off entirely or made optional. Previously, no offer would show at all in these cases, so cancelling subscribers had no chance to be retained.

Enable this by turning on the new "Show when no reason is selected" preference for any offer, it's on by default for new offers you create. You can enable it across multiple offers, and subscribers will get to choose among the available options if more than one applies.

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You can now show subscribers an instant win-back offer right after they confirm cancellation, instead of relying only on a delayed email campaign. A banner appears on the portal page with a live countdown, giving you a real-time shot at recovery while intent to cancel is still fresh.

Clicking the banner opens the offer in a drawer. Accepting reactivates the subscription instantly with the offer applied, and declining leaves the banner up until it expires, so subscribers can still come back to it. Offers only ever appear after cancellation is confirmed, never as a blocker in the flow.

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Help subscribers secure their subscription by encouraging them to add a backup payment method.

You can now include the Add backup payment method quick action in subscription created and upcoming order reminder campaigns, with optional discounts or gifts to drive completion.

If a subscriber's primary payment method fails during renewal, the backup payment method is automatically used—helping reduce failed renewals and involuntary churn.

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You can now let customers use "Gift order" and "Gift an order instead of skipping" on anchor-based subscriptions. A new "Enable for anchor-based subscriptions" sub-preference under both settings makes this possible.

When a customer uses either action, we charge the current upcoming order right away while keeping the existing anchor schedule for future orders unchanged. If you enable this, make sure you're set up to fulfil orders placed outside your regular anchor days.

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When you enable a treatment like Skip payment in a reason's flow configuration, we now check if the related global preference is turned on. If it isn't, a warning banner appears with a direct link to enable it.

This helps you catch and fix the setup gap upfront, so treatments work as expected in the live cancellation flow.

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You can now remove a subscription's billing anchor automatically using a new Flow action, "Remove billing anchor for subscription." Trigger it once a condition is met, for example right after the first order is placed.

Previously, subscriptions with an anchor day locked the reschedule calendar to that date only, making rescheduling unusable for anchored subscriptions. With this action, you can let the anchor set the initial billing date, then remove it afterwards so renewals continue on the same date, but customers can reschedule to any other date going forward.

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You can now send a test email directly from flow configuration when the "Send email to customers" checkbox is enabled, so you can preview before going live.

Flows also gain a new "Any discount code present" condition, letting you trigger actions whenever any discount code is applied, without listing out each code individually. A new "Remove all products of a collection" one-time action is also available for THEN steps.

The Flow summary is now easier to scan. Repeated conditions are shown only once instead of being listed multiple times.

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You can now use Quick actions on prepaid subscriptions. This makes it easier to target prepaid subscriptions for different business use cases directly from the admin.

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You can now target subscriptions created in the last "X" days or before "X" days, alongside existing absolute date range options in Flows and Cancellation flows.

This makes it easy to build mutually exclusive, lifecycle-based segments, like subscribers in their first few days versus those further along, so you can personalize cancellation journeys with greater precision.

You can now add banners to Resume and win-back campaigns, giving customers a clear, visible prompt to reactivate their subscription directly in the customer portal.

Banners make offers easier to notice than campaign links alone, helping more customers rediscover and act on available offers to resume or reactivate.

Learn more: Resume subscription campaign, Winback campaign