You can now show retention offers to subscribers even when they don't select a cancellation reason, whether reasons are turned off entirely or made optional. Previously, no offer would show at all in these cases, so cancelling subscribers had no chance to be retained.

Enable this by turning on the new "Show when no reason is selected" preference for any offer, it's on by default for new offers you create. You can enable it across multiple offers, and subscribers will get to choose among the available options if more than one applies.

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