Reward loyalty points/store credits via cancellation offers
What’s new
A new cancellation offer type is now available: "Reward Loyalty points"
When a subscriber accepts this offer, concerned loyalty points/store credits are added to their account via the connected loyalty app.
Why was this needed?
Earlier, cancellation offers only supported discounts and gifts. Rewarding loyalty points or store credits gives subscribers more flexibility, since they can redeem the value the way they prefer (instead of being forced into a specific gift or a discount tied to upcoming subscription orders).
How to create this offer in the Loop admin
- Navigate to Retain > Cancellation flows > Offers > Create new offer
- Go to the Cancellation offer section and click "+ Add offer"
- Select "Add Yotpo loyalty points" (or the equivalent option based on your connected loyalty app) and define the points/credits to reward
In the offer details drawer, the merchant can use the new variables to personalize the offer message (for example, to show current vs updated balance)
Personalization variables
{{yotpo_points}}: current loyalty points balance for the subscriber.
{{new_yotpo_points}}: updated points balance after the subscriber accepts the offer.
Availability note:
This option will only be available in cancellation offers when the concerned loyalty app is connected with Loop.
Supported loyalty apps
Yotpo Loyalty
Influence
Rivo
Okendo
Rise.ai
Need help?
We’re happy to help you. Reach out to support@loopwork.co or get in touch with your success manager.